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Showing posts with label Ford Focus. Show all posts
Showing posts with label Ford Focus. Show all posts

Monday, January 31, 2011

Top Gear USA Host to Coach Bloggers and Consumers at 2012 Ford Focus Global Test Drive Event in Spain


This young man you're looking at the portrait above is Tanner Foust and he will be on hand to teach bloggers [sic] and consumers at Ford's 2012 Focus global test drive event that will take place in Madrid, Spain from February 18 to 20. And who is Tanner Foust, we hear some of you in the USA and probably all of you outside the North American continent, ask? Well, Foust is one of the hosts of the American edition of the Top Gear show that airs on History Channel.

According to Ford, Foust is also a "rallyist, stunt driver, drift champion and television personality". No offense but we think "an over-hyped racing driver that has been shoved down our throats by PR people and certain websites because he won some low talent events like the X games rally and Formula D drift championship", is a more appropriate description that's closer to reality.

The Top Gear USA host will be joined at the Ford blogger and consumer test drive event by Justin Bell, a veteran driver who has raced at the 24 Hours of Le Mans, Trans-Am and American Le Mans Series (ALMS). The Detroit automaker said the racing duo will "coach and assist bloggers and consumer participants in the first-ever Focus Global Test Drive program."

“Focus Global Test Drive will be a unique, once-in-a-lifetime experience for the participants,” said Foust. “I’m looking forward to helping these drivers put the next-generation Focus to the test, and to benefit the driver’s charities of choice.”

And if you're curious about the "how's and why's" of the event, scroll down for Ford's full press release.


Ford Press Release:

"TOP GEAR TV STAR TANNER FOUST TO HOST AND COACH FORD FOCUS GLOBAL TEST DRIVE PARTICIPANTS

Dearborn, Mich., Jan. 31, 2011 – Ford confirmed today that bloggers and consumers attending the Ford Focus Global Test Drive next month in Madrid will be greeted, hosted and coached by the versatile Tanner Foust, HISTORY television personality on the American edition of Top Gear. Foust brings a wealth of experience to the Global Test Drive program, with stunt driving, rally competition, three X Games gold medals and a pair of Formula D drift championships to his credit.

Teaming with 24 Hours of Le Mans, Trans-Am and American Le Mans Series (ALMS) veteran Justin Bell, Foust will host, coach and assist bloggers and consumer participants in the first-ever Focus Global Test Drive program.

Foust and Bell will help host Focus Global Test Drive participants at the National Institute for Aerospace Technology (INTA), near Madrid. An aeronautical research facility, INTA and its varied surfaces make an ideal location for dynamic driving events.

“Focus Global Test Drive will be a unique, once-in-a-lifetime experience for the participants,” said Foust. “I’m looking forward to helping these drivers put the next-generation Focus to the test, and to benefit the driver’s charities of choice.”

At the three-day event, Feb. 18-20, 2011, consumers and bloggers will be able to experience the Ford Focus in a unique new manner. Each challenge and course will highlight the driving dynamics and technologies in the vehicle. And throughout the event, charities will benefit.

To participate in Focus Global Test Drive, friends and fans from around the world were invited to submit simple video applications explaining why they should be included in this unique behind-the-scenes event. The application process invites prospective test drivers to “start more than a car” by generating the market equivalent of $10,000 for a specific charity of their choice from the categories of hunger, education and environment/sustainability.

With Focus Global Test Drive, there is something for everyone. Ford engineers will get rapid feedback from interested customers and prospects; drivers get a first look at the new car before it goes on sale; friends get to come along for the ride of a lifetime; and deserving charities will benefit in a big way."

Tuesday, January 25, 2011

All-New Ford Focus to be Built Exclusively in Germany, C-Max only in Spain

The European market version of the next-generation Ford Focus that launches in 2010 will be produced solely at the company's Saarlouis plant in Germany, while the new Focus C-Max MPV which also goes into production next year, will be built in Valencia, Spain, Ford announced today. The current Focus is built in Saarlouis and Valencia while the C-Max minivan, only in Germany.

Ford added that the Valencia plant will produce the C-Max for all European markets and potentially for markets outside Europe. Both the Focus and its minivan version were previewed earlier this year at the Geneva Salon with the Iosis Max concept study.

"Our objective is to return to sustainable profitability as soon as we can," said John Fleming, Ford of Europe Chairman and CEO. "We've already shown that we will make the necessary decisions and do whatever is required to ensure that Ford of Europe emerges from the downturn as a leaner and stronger company, ready to take on the opportunities presented once the economic situation finally improves."

Wednesday, January 19, 2011

Ford Gets $5.9 Billion Gov. Tech Loans, Says Electric Focus will Arrive in 2011, Plug-in Hybrid by 2012

The U.S. Department of Energy announced today that Ford has been approved for a $5.9 billion government loan to develop fuel-saving technologies that will reduce the nation's dependency on foreign oil. Ford, which is the only American automaker not to receive emergency federal aid, said that it intends to apply the loans on a variety of fuel-saving technologies.

These include the development of hybrid-electric systems, alternative-fuel power plants, direct-injection engines as well as new dual clutch transmissions, aerodynamic improvements and weight reduction measures through platform efficiencies and greater use of aluminum, magnesium and high-strength steel.

Ford also outlined its electric and hybrid car strategy that accelerates with the introduction of a pure battery electric (BEV) Transit Connect commercial van in 2010 and a BEV Focus in 2011, as well as a plug-in hybrid electric (PHEV) and next-generation hybrid electric vehicle (HEV) by 2012.

Both the electric Transit Connect, which Ford is developing with Smith Electric U.S and the electric Focus that will be produced in collaboration with Magna at the Michigan Assembly Plan, are expected to have a range of up to 100 miles or 160 kilometers.

"This green partnership between Ford and the U.S. government will help accelerate the development of advanced technologies for even better fuel efficiency and emissions," said Ford President and CEO Alan Mulally. "Ford is absolutely committed to fuel economy leadership with every new model we introduce. In fact, we plan to invest nearly $14 billion in advanced technology vehicles in the next seven years."

"Our partnership with the Department of Energy also will help retool our U.S. plants more quickly to produce fuel efficient vehicles and help meet the new, rigorous fuel-economy requirements," Mulally concluded.

Monday, January 10, 2011

New Ford Focus Electric: Plug-in EV Unveiled in Production Form, Goes on Sale at the end of 2011


Ford is poised to take on the Nissan Leaf EV and to a lesser extent, the more technologically advanced Chevrolet Volt extended range EV with the all-new Focus Electric that was revealed today in production guise.

The Dearborn company's first-ever all-electric passenger car is based on the latest generation of the Focus five-door hatchback. Hiding behind the very Aston Martin-like grille is an electric drivetrain comprising of an electric motor capable of 123 HP and 181 lb-ft of torque, and a single-speed transmission.

Energy is provided by a lithium-ion battery system, which has engineered by Ford in cooperation with supplier LG Chem. Ford says that with the optional wall-mounted 240-volt charge station, the batteries can be charged in three to four hours, or about half the time of the Nissan Leaf. The company did not say how long it will take to charge the batteries with the standard 120-volt convenience cord that comes with the vehicle.

The all-electric Focus is capable of reaching speeds of up 84 mph (136km/h). Ford did not give out an official number on the range, but the firm's execs have previously stated that the EV will be able to cover a distance of around 100 miles or 160km.

The Focus Electric will also get several new features and technologies including a unique version of the MyFord Touch driver connect system developed especially for electric vehicles, a new value charging feature powered by Microsoft and a smartphone app called MyFord Mobile that helps plug-in owners control their vehicles remotely.

The North American variant of the Focus Electric will be built at Ford’s Michigan Assembly Plant in Wayne, Michigan, with sales to commence at the end of 2011. Ford said that for European markets, a decision on where the Focus Electric will be built is currently being finalized, but sales are scheduled to start before 2013.